Fifty several years in the past this month, Honda held the worldwide introduction of a exciting and fuel-successful three-doorway hatchback that would go on to alter the automotive landscape endlessly – the Honda Civic. A fifty percent-century later, with gross sales approaching 30 million globally and now in its 11th generation, Civic is the longest-managing automotive nameplate in Honda record and the greatest-promoting Honda auto of all time.
Due to the fact going on sale in The united states in early 1973, Civic’s 11 generations have persistently set the benchmark for the U.S. vehicle market by delivering class-leading high quality and dependability, exceptional fuel performance and minimal emissions, refined and responsive driving dynamics and leading-course protection overall performance. This has gained the believe in of American car or truck customers and a track record as a segment-defining merchandise. With U.S. profits of more than 12.3 million models, the large vast majority developed in Honda’s North American automobile plants, Civic is one particular of the top rated three ideal-providing vehicles in The us over the past 5 decades.
Civic is also a person of the world’s most awarded autos of its technology, continually gathering the industry’s leading honors, which include North American Car of the Year three occasions, Vehicle and Driver magazine’s “10 Finest” honor eight instances, and Motor Pattern Motor vehicle of the Calendar year. And though Civic constructed its achievements as a result of the loyalty of the infant growth technology, its popularity carries on with young consumers. Due to the fact 2011, Civic is the No. 1 auto among the Millennial potential buyers, and has captured the most Gen Z, very first-time, and multicultural prospective buyers in the industry for the past 6 decades.
Honda is sharing the 50th Anniversary celebration of the legendary Civic with its neighborhood on the brand’s social media channels. Through the month of July, Honda fans can consider a “Ride Through Record,” setting up with car influencer, Omar Rana, as he highlights Civic’s 50-yr history in 50 seconds. The campaign culminates with a video collection showcasing five decades of Civic, as a result of 5 unique chapters – from Civic’s debut in the 1970’s to the all-new, 11th-gen Civic lineup, narrated by John Cena, the voice of the Honda brand.